Metrilo Updates and News will keep you updated on all new features we release within our customer analytics platform and how to make the best use of them for growing your ecommerce business.
When Metrilo was founded, ecommerce was riding the first big wave of popularity and we wanted to be part of that huge movement, helping entrepreneurs build their successful businesses.
As ecommerce evolved, patterns began to form. We accumulated knowledge and experience alongside our customers. And the key to success in ecommerce became very clear.
You know already Metrilo is a tool built for customer retention. All reports, all functionalities are created to help you drive repeat sales.
Our Retention Analysis maps the whole post-purchase experience of customer by criteria for their first order:
We know consumer product brands rely heavily on influencers to reach their target audience. It makes perfect sense with highly niche products to target specific communities and interests.
Because we want you, entrepreneurs, to succeed, we help you grow your brands in a sustainable and profitable way. We build Metrilo as the tool that gives you all data and answers to make strategic decisions.
As influencer marketing is one of the most used marketing activities, we included reporting on it in Metrilo so you can now easily monitor its effectiveness on traffic and sales.
Why do people remember some brands and others look just generic?
Why some brands attract a strong following and others just get chosen as a cheaper alternative?
Many companies sell outdoor gear, but Patagonia is unique. Many sell home goods and furniture, but only IKEA has managed to grab the hearts of customers across the globe.
What do they have that other companies don’t?
Clear mission, vision and values.
Metrilo started as an analytics-only tool before it became a whole retention platform. We created it with the idea to give you back your data, make it accessible and usable so you make more sales thanks to the insights.
Now, as many of you recognize the power of data-driven marketing, the Metrilo reports are used in investor and partner negotiations, flip deals, strategy meetings and activity planning. To make it easier for you, CSV exports ar now available.
If you created your own product brand to sell online, you naturally want it to reach as many people as possible and make a positive impact.
And you want to make sure you grow profitably and not tank under soon.
How to tackle the whole ecommerce marketing then? How can you make sure you build your brand and grow at a healthy pace?
We present you The Growth Engine for online brands.