You as an independent store owner probably constantly keep an eye on Amazon out of fear its next move can push you out of business.

Bloomberg reports that the behemoth was responsible for 53% of ecommerce sales growth while everybody else combined made 47%. Well, the good news is that you can do a lot about it.

Yes, it’s powerful and they sell gazillion things, but you still have a chance in not 1, but 11 ways.

Amazon has at least 11 weak spots and we’ll help you use them to your advantage.

Amazon’s disadvantages:

• Bad vendor relations
• Bad employer reputation
• Complex user interface
• It can do price dumping because it doesn’t look to turn profit
• It’s hard to discover new products on it if you don’t know how to look for them
• There’s no live support
• There’s little space for branding and differentiation
• It’s flooded with mass-produced, questionable-quality items.
• It does not let you control communication or make use of leads and conversions.
• It relies on bestsellers and (often fake) reviews.

Selling food online? It’s a tough and crowded market. Location, delivery times, product presentation and differentiation are huge problems for most online food stores.

However, since ecommerce is taking over every type of product and – let’s face it – people are not going to stop eating – you’re in a lucrative niche and have high chances for a thriving business.

To help you sell more of your food items, we gathered best practices from successful online shops from around the globe selling healthy food, ready-made meals, tea, fresh juice, supplements, pet food and more.

You’re always on the lookout for new ecommerce marketing ideas because your online store’s open 24/7 and your customers have access to all other stores, too.

We’re in this with you.

To help you always be on top of your sales game, we gathered the best ecommerce marketing ideas and digital signage solutions in one place so you run your finger down the list, implement one or more and get extra sales flowing in. You may start by looking for a digital marketing agency that can help you come up with great marketing campaigns. You may also find the best SEO company in UK, which can help your business page be found by your audience. If you have a dental clinic business like Private Dentist Cardiff, you may hire a local dentist seo agency to help utilize various marketing tools that will boost your online presence.

Of course, that comes after choosing the best products to sell.

Looking for any way to squeeze more sales? Maybe you’re neglecting one group of customers that could send some cash your way if you only paid attention to them.

What are you doing about your indecisive shoppers, people who browse your shop a lot but don’t buy?

Yes, there are ways to make them finally place an order and you’re missing out on a golden opportunity here.

No matter the stage of your ecommerce store, you’re always looking for better ways to drive more sales. Let me ask you – how thorough is your marketing strategy? How well-planned?

In this article, we offer you a complete overview of how to plan a marketing strategy for an online store. Plus, we talk about the different marketing activities you could have based on the focus of your strategy – more customers, better retention, exponential referrals or larger orders.

Having an eCommerce marketing strategy gives you an edge over the competitors because it focuses your efforts and gets you where you want to be with your online store.

In eCommerce, every customer counts. Probably the best converting technique has been and still is social proof.

To learn more about the psychology behind it, why it works and what the future of marketing for ecommerce businesses looks like, we talked with Ryan Kulp, founder of Fomo, a social proof plugin for online stores.

Having marketing, UX, and coding experience, Ryan started Fomo to give store owners the credibility they deserve and help customers make better buying decisions because that’s how both parties win in the long run.