Marketing Tools

Marketing tools, apps, and plugins for online stores that improve conversions and retention. Free when possible.

How to read Retention Analysis

If you’re trying out Metrilo’s Retention Analysis, here’s how to make the most of it.

That’s a walk-through of the Retention Analysis report and a helper what you’ll find in yours, how to read it and what to do with the info.

Let’s talk retention and sell more!

7 ways a CRM helps online stores sell more

Do you need a CRM for your online store? Is that going to get you more sales?CRM Ecommerce

Yes!

It’s not just another tool to slow down your site. It’s a system that keeps customer info and action so you can use it for marketing.

Without a CRM, you don’t know anything about the individuals who shop from you and can’t do personalized marketing.

How to identify growth opportunities for your own online store

Ecommerce is a strange industry.

You hustle еvery day, get some results and yet often you can’t tell if that’s good or bad. You probably get tangled up in daily tasks and often forget the big picture.

And yet – do you want to grow your business? How are you moving towards that goal? It’s hard to tell.

That’s why we created a tool that identifies growth opportunities for your specific business case. It takes into account your current state and projects how improvement in certain areas will affect your LTV.

Pop-up apps for Shopify stores

Email marketing is a crucial part of any online store’s strategy. But to get there, you need an email list. Pop Up Forms Shopify

The best way to build your email list is to capture leads on your site. This way, people know they subscribed for your updates/ newsletter/ offers and interact better with your emails.

The trick is to do the whole thing elegantly – use high-quality tools that work well with your shop and give you control over the customer experience. You don’t want to annoy your subscribers-to-be.

That’s why we gathered the best pop-up providers for Shopify stores. Enjoy!

12 Must Have Magento Extensions That will Make Your Life Easier

Magento is a powerful eCommerce platform by default and that’s why it is so widely used by online entrepreneurs from around the world, but one challenge that many Magento store owners face is the complexity of the platform.

The fact that Magento is, and has been, dedicated to keeping the platform open-source has enabled many independent developers to tackle Magento’s complexity by creating different extensions.

20 Must-have Shopify apps for any Shopify store

In Ecommerce, you can’t sit back and relax – there’s always something new to optimize, something more to do to drive sales.
must have shopify apps

To help you on this quest, we compiled this list of must have Shopify apps for a successful online store. They might not be the household names, but they work.

We say it because we talk to eCommerce entrepreneurs like you every day.

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