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Marketing Tools

Discover all the marketing tools available to you to improve conversions. We like simple but smart (and free, when possible) tools.

10 Deadly sins of eCommerce CRO every marketer needs to avoid

In this article, we are going to share with you ten unforgivable mistakes in conversion rate optimization (CRO) committed by marketers. Cro Mistakes

CRO is all the activities that aim to make an online store more user-friendly and better-converting. Clearly, ongoing CRO is critical to keep conversion rate high or increase it, but it’s not as simple as it sounds.

Avoid the following mistakes at all cost if you want customers to make purchases on your online store.

18 Must-have Shopify apps for any Shopify store

In Ecommerce, you can’t sit back and relax – there’s always something new to optimize, something more to do to drive sales.
must have shopify apps

To help you on this quest, we compiled this list of must have Shopify apps for a successful online store. They might not be the household names, but they work.

We say it because we talk to eCommerce entrepreneurs like you every day.

5 Ways to Improve Conversion Rates With Wish Lists

Online sellers rarely use wishlists efficiently. They are considered only as a small tool of convenience for the shoppers. Opportunity To Increase Sales

But wishlists are not just “better shopping experience”. They can increase sales and that’s why we analyzed the impact of using wishlists on 50 online stores.

7 Shopify Pro Tips You Need to Know in 2017

Raring to go with your new eCommerce venture on Shopify? Shopify is easy to use – but it’s not THAT easy to navigate all the different options, apps, and eCommerce possibilities out there.

If you’ve decided this is the platform for you – here are some Shopify pro tips you need to know. Use these tips to get the most out of Shopify and propel your eCommerce business to new heights in 2017.

Must-have WooCommerce plugins to grow your store in 2017

There’s always something to optimize in an online store. We know you’re constantly on the lookout for tools to help you sell more. Tools For Growth

That’s why we explored what WooCommerce and partners have to offer, and picked the best plugins to boost your store’s sales in 2017.

There are 3 main ways to increase sales online: acquire more customers, make them buy more, and keep them for longer. Whether you focus on acquisition, increasing average order value (AOV) or retention, we got the top-quality WooCommerce plugins for you on this list.

How to choose a WooCommerce CRM and improve customer engagement

Top WooCommerce CRMs compared

A CRM sounds so corporate! But big companies’ only chance to beOrganization
close to their customers is organizing all the data they have about them and using it wisely. You can’t form any relationship if your info is scattered and unusable.

Why do you need an WooCommerce CRM at all?

We talked to the owners and managers of WooCommerce stores of different sizes about what made them look for such a tool and what they expect from a CRM.

They all revolved around the following:

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