Omnichannel retailers nowadays aim to provide one streamlined experience for their customers. An omnichannel strategy gives retailers the chance to weave conversion opportunities everywhere – which is where their customers are these days.
We’ve all seen a rapid transformation in ecommerce over the last few years. As technology constantly evolves, so does the potential to keep growing and being in more spaces as a retailer – spaces that were not even there just five years ago. If any year has shown us the importance of bringing your brand online, it’s 2020. As you take your brand digital and start taking up more spaces both offline and online, how do you ensure you’re doing it right?